CRM Landing
Case Studies-CRM Landing

Global SCM Solutions Provider Transforms Content Management with Automatic Language Adaptation

Global SCM Solutions
Provider Transforms
Content Management
with Automatic Language Adaptation

Client: UPS (United Parcel Service) One of the Biggest & Global SCM Solutions Providers
Industry: Supply Chain & Logistics
Cloud: Service & Experience

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Client: UPS (United Parcel Service) One of the Biggest & Global SCM Solutions Providers
Industry: Supply Chain & Logistics
Cloud: Service & Experience

The Challenges

Complex Content Creation Process:

  • Creating and publishing content involved multiple distinct steps.
  • Each article needed to be created in multiple languages manually, leading to a high tendency for mistakes and loss of information.
  • Limitations on uploading media files (images, documents, etc.).

Manual and Error-Prone Processes:

  • Developers were required to write or change the code based on the article design.
  • The manual process of creating content in multiple languages was time-consuming and prone to errors.

Lack of Efficient Content Version Management:

  • Different versions of records could not be maintained efficiently.

The Solution

Automated and Simplified Content Creation:

  • With the implementation of a CMS (Content Management System), content can now be created and published in one step, including media files.
  • The CMS allows for automatic language change and adaptation based on geo-location.

Enhanced Language Support:

  • A translator was implemented for 14 languages, enabling automatic extraction and generation of multi-language content.
  • Bulk upload of multi-language files via a zip file is now possible.

Improved Version Control:

  • The CMS maintains multiple versions of content, ensuring backup and easy retrieval of different versions.

45%
Leads got lost and customer faced issue in getting a proper quote.

The Benefit

Reduced Effort and Improved Turnaround Time (TAT): :

  • The effort needed to create articles in multiple languages has been significantly reduced.
  • The new system streamlines the content creation process, resulting in faster content publication.

Automatic Vernacular Content Generation:

  • The CMS automatically generates content in multiple languages with minimal changes required in custom development (LWC).

Efficient Content Management:

  • Different versions of content are backed up and easily accessible, ensuring efficient content management and retrieval.

95%
Leads got lost and customer faced issue in getting a proper quote.

  • Different versions of content are backed up and easily accessible, ensuring efficient content
    management and retrieval.

95%
Leads got lost and customer faced issue in getting a proper quote.
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