CRM Landing
Manufacturing Industry-CRM Landing

Manufacturing Industry

From streamlining B2B key account management and dealer networks to optimising field sales and after-sales service — solutions designed to meet the unique demands of the manufacturing sector.
AI Intelligence Layer — Leverage AI-based analytics, workflows, sales coaches, nudges & recommendations to gain actionable insights into business performance, demand trends, channel performance, and growth.

Home / Manufacturing Industry

Manufacturing Industry Solutions

OEM / Manufacturer

Dealer / Distributor

Retailer

Service Team

Field Sales

Manufacturing Salesforce Solutions: Driving Innovation and Excellence

The manufacturing industry is evolving rapidly, driven by increasing competition, complex distribution networks, and the need for real-time visibility across operations. These shifts are transforming how manufacturers manage B2B relationships, optimise field sales, streamline dealer networks, and deliver efficient after-sales service

15-20%

Increase in daily field sales visits

30%

Reduction in order TAT through DMS automation

Delivering complete manufacturing solutions across OEMs, Distributors, and Service Teams

OEM / Manufacturer

Explore solutions for B2B account management, lead-to-cash, pricing, and manufacturing operations

  1. OEM
  2. Dealer / Distributor
  3. Service Team

OEM

  1. B2B Key Accounts Management
  2. Lead to Cash Management
  3. CPQ-based Quotation & Pricing
  4. OEM Order Placement & GRN
  5. Sales Forecasting & Performance Analytics
  6. ERP Integration (SAP / Navision / NetSuite)
  7. Dealer Onboarding with ROI Calculation
  8. Warranty & Claim Management
  9. Recall Management
  10. Spare Parts Inventory Management
  11. Marketing Campaign Management
  12. DMS Primary Sales — Dealer Onboarding, Order Management, Credit Limit Tracking
  13. DMS Secondary Sales — Retailer-level order capture via App / WhatsApp / ERP sync
  14. Dynamic Pricing & Product Catalogue
  15. Scheme Visibility & Performance Dashboards
  16. Financial Management — Credit/Debit Notes, Invoice PDF Output
  17. ERP Integration
  18. Customer Feedback & Complaint Management
  19. Service Team

  20. Service Engineer (SE) Allocation basis Skillset & Availability
  21. Warranty Eligibility Check & FOC Spare Management
  22. Return Order & Spare Tracking (Warranty / Replacement)
  23. Online Service Report Generation & Customer e-Signing
  24. Automated Timesheet Management
  25. Dispatcher Console & Field Service Lightning (FSL)
  26. Visit Planning & Route Optimization
  27. Complaint / Case Management
  28. Van Service
  29. ERP Integration for Service Operations

Dealer / Distributor

Manage primary & secondary sales, schemes, order processing, and distribution networks

Service Team

Streamline service operations with engineer allocation, warranty management, and reporting

Transform Manufacturing Operations with CRM Landing: Your Partner in Digital Transformation

Following are the key features to elevate manufacturing operations. Our AI-driven solutions help streamline field sales, optimise distribution, and enhance service efficiency across the value chain.

OEM

  1. B2B Key Accounts Management
  2. Lead to Cash Management
  3. CPQ-based Quotation & Pricing
  4. OEM Order Placement & GRN
  5. Sales Forecasting & Performance Analytics
  6. ERP Integration (SAP / Navision / NetSuite)
  7. Dealer Onboarding with ROI Calculation
  8. Warranty & Claim Management
  9. Recall Management
  10. Spare Parts Inventory Management
  11. Marketing Campaign Management
  12. Mobile Sales Enablement for OEM Sales Users

Dealer / Distributor

  1. DMS Primary Sales — Dealer Onboarding, Order Management, Credit Limit Tracking
  2. DMS Secondary Sales — Retailer-level order capture via App / WhatsApp / ERP sync
  3. Dynamic Pricing & Product Catalogue
  4. Scheme Visibility & Performance Dashboards
  5. Financial Management — Credit/Debit Notes, Invoice PDF Output
  6. ERP Integration
  7. Customer Feedback & Complaint Management
  1. Omni-Channel Support
  2. Remote Diagnostics
  3. Test Drive/Ride Management
  4. Finance Checks & Applications
  5. Customer Order Placement
  6. Personalized Offers and Discounts
  7. Email Marketing Campaigns
  8. Loyalty Programs and Rewards

Dealer / Distributor

  1. DMS Primary Sales — Dealer Onboarding, Order Management, Credit Limit Tracking
  2. DMS Secondary Sales — Retailer-level order capture via App / WhatsApp / ERP sync
  3. Dynamic Pricing & Product Catalogue
  4. Scheme Visibility & Performance Dashboards
  5. Financial Management — Credit/Debit Notes, Invoice PDF Output
  6. ERP Integration
  7. Customer Feedback & Complaint Management
  1. Bay Management
  2. Job Card Creation
  3. Entitlement Management
  4. Social Media Integration
  5. Activity/Camps Management
  6. Service Analytics and Reporting
  7. Dashboard
  8. Customer Feedback Management
  9. Customer Order Placement
  10. Inventory Management
  11. PDI Delivery & Post Sales Follow Up
  12. Post Sales Follow-up Survey
  13. Account and Contact Management
  14. Document Upload and Approval Process
  15. Activity Management
  16. Sales Forecasting
  17. OEM Order Placement
  18. GRN (Goods Received Note)
  19. Used Vehicle Business Management
  20. ERP Integration [OEM & Dealer]
  21. CTI Integration
  22. Digital Marketing Strategy
  23. Email Marketing Campaigns
  24. Customer Loyalty Programs
  1. Feedback Management
  2. Post Service Follow-up Survey
  3. PDI Delivery & Post Sales Follow Up
  4. Warranty & Claim Management
  5. Recall Management
  6. Customer Referral Programs
  7. Social Media Engagement
  8. Event Invitations and Exclusive Previews

Service Team

  1. Service Engineer (SE) Allocation basis Skillset & Availability
  2. Warranty Eligibility Check & FOC Spare Management
  3. Return Order & Spare Tracking (Warranty / Replacement)
  4. Online Service Report Generation & Customer e-Signing
  5. Automated Timesheet Management
  6. Dispatcher Console & Field Service Lightning (FSL)
  7. Visit Planning & Route Optimization
  8. Complaint / Case Management
  9. Van Service
  10. Service Analytics & Reporting Dashboard
  11. ERP Integration for Service Operations
  1. Spares & Accessories Ordering to OEM
  2. Warranty & Claim Management
  3. Recall Management
  4. Spare Parts Inventory Management
  5. Post Service Follow-up Survey
  6. Mobile Sales Enablement for Service Advisors
  7. ERP Integration
  8. CTI Integration
  9. Telematics Integration
  10. CIBIL Score Integration
  11. Mobile Sales Enablement for Dealer Sales Users
  12. Workflow Automation
  13. Sales Performance Analytics
  14. Dashboard
  15. Customer Feedback Management
  16. Post Service Follow-up Survey
  17. Marketing Analytics and Reporting
  18. Lead Generation Campaigns
  19. Content Creation and Distribution
  1. Mobile App for Customers
  2. Spares & Accessories
  3. VAS Pitch
  4. Feedback and Survey Incentives
  5. Content Marketing (Blogs, Newsletters, etc.)

Delivering complete manufacturing solutions across OEMs, Distributors, and Service Teams

    OEM

  1. B2B Key Accounts Management
  2. Lead to Cash Management
  3. CPQ-based Quotation & Pricing
  4. OEM Order Placement & GRN
  5. Sales Forecasting & Performance Analytics
  6. ERP Integration (SAP / Navision / NetSuite)
  7. Dealer Onboarding with ROI Calculation
  8. Warranty & Claim Management
  9. Recall Management
  10. Spare Parts Inventory Management
  11. Marketing Campaign Management
  12. Mobile Sales Enablement for OEM Sales Users
  13. DMS Primary Sales — Dealer Onboarding, Order Management, Credit Limit Tracking
  14. DMS Secondary Sales — Retailer-level order capture via App / WhatsApp / ERP sync
  15. Dynamic Pricing & Product Catalogue
  16. Scheme Visibility & Performance Dashboards
  17. Financial Management — Credit/Debit Notes, Invoice PDF Output
  18. ERP Integration
  19. Customer Feedback & Complaint Management
  20. Service Team

  21. Service Engineer (SE) Allocation basis Skillset & Availability
  22. Warranty Eligibility Check & FOC Spare Management
  23. Return Order & Spare Tracking (Warranty / Replacement)
  24. Online Service Report Generation & Customer e-Signing
  25. Automated Timesheet Management
  26. Dispatcher Console & Field Service Lightning (FSL)
  27. Visit Planning & Route Optimization
  28. Complaint / Case Management
  29. Van Service
  30. Service Analytics & Reporting Dashboard
  31. ERP Integration for Service Operations

20%

increase in daily field sales visits

60%

faster scheme claim processing

30%

reduction in order TAT through DMS automation

110+

projects delivered across manufacturing verticals

Transforming today's manufacturing companies into tomorrow's market leaders

Transforming today's manufacturing companies into tomorrow's market leaders

We've partnered with some of India's leading manufacturing companies — from machinery OEMs and pipe manufacturers to cycle makers and solar energy firms — to implement cutting-edge Salesforce solutions that have revolutionized their distribution, field sales, and service operations.

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Key Accounts Management (B2B)

Nurture your relationship with contacts across all your Key Accounts. Ready to deploy solution with minimal configurations and customisations

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Sales Force Automation (SFA)

Optimize field sales with beat planning, geo-tracking, van sales, and AI-driven next best action, built for 50 to 50,000 field users

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DMS — Primary Sales

End-to-end dealer onboarding, order management, real-time inventory visibility, and ERP integration for OEMs and distributors.

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DMS — Secondary Sales

Capture retailer-level data via app, WhatsApp, or ERP sync — giving manufacturers full secondary sales visibility..

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Scheme & Rebate Engine

Automate trade scheme calculations, incentive payouts, and distributor claims with configurable slabs and approval workflows.

Transforming today's manufacturing companies into tomorrow's market leaders

Stay competitive in the evolving manufacturing landscape with our transformative digital technology solutions. Our Salesforce offerings streamline processes and enhance customer interactions, driving operational efficiency and positioning your dealership for long-term growth and success.

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Enhanced Customer Engagement

Foster strong relationships with personalized interactions that keep your customers informed and engaged throughout their journey.

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Accelerate Your Dealership’s Growth

Unlock new revenue streams and enhance customer satisfaction with our tailored Salesforce solutions designed specifically for the automotive industry.

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Data-Driven Insights for Better Decisions

Leverage powerful analytics to gain actionable insights into your operations and market trends, enabling informed decision-making and strategic planning.

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Streamline Operations with Automation

Reduce manual tasks and improve efficiency with automated processes that allow your team to focus on what matters most: your customers.

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Seamless Integration for a Unified Experience

Experience a cohesive ecosystem with our solutions that seamlessly integrate across all departments, ensuring smooth operations and enhanced collaboration.

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Manufacturing Industry Segments

Process Manufacturing
  • Chemicals
  • Textiles
  • Food & Beverage
  • Other
Discrete Manufacturing
  • Auto & Machinery Components
  • Electronics
  • Consumer Durables
  • Medical Devices
  • Other
Heavy & Industrial
  • Steel & Pipes
  • Glass
  • Machinery & Equipment
  • Other
Custom / Assembly
  • Make-to-Order (MTO)
  • Engineering Goods
  • Solar & Energy
  • Other

Automotive Industry Segments

Manufacturing Industry Segments

Process Manufacturing

  • Chemicals
  • Textiles
  • Food & Beverage
  • Other

Discrete Manufacturing

  • Auto & Machinery Components
  • Electronics
  • Consumer Durables
  • Medical Devices
  • Renewable Energy Equipment
  • Other

Heavy & Industrial

  • Steel & Pipes
  • Glass
  • Machinery & Equipment
  • Other

Custom / Assembly

  • Make-to-Order (MTO)
  • Engineering Goods
  • Solar & Energy
  • Other

Transforming today's manufacturing companies into tomorrow's market leaders

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SUCCESS STORY
World’s Largest Tractor Manufacturer:

Revolutionizing Dealer Operations World’s largest Tractor and Farm Machinery manufacturer leveraged our DMS, Call Center, Marketing and Analytics solution to comprehensively transform its operations into a AI-powered solution that cut inefficiencies multi-fold.

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SUCCESS STORY
One of India's Largest Cycle Manufacturers

Revolutionizing Dealer Operations A nationally renowned cycle manufacturer leveraged our Salesforce Sales & Service Cloud to implement a complete dealer onboarding, SFA, and DMS solution — enabling real-time secondary sales visibility and significantly improving field team efficiency across their pan-India distribution network.

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SUCCESS STORY
A Leading Pipe Manufacturer

Empowering Dealer Networks at Scale One of India's largest pipe manufacturers adopted our Dealer Management Portal with real-time SAP integration, dynamic pricing, and scheme dashboards — reducing ordering TAT, eliminating pricing disputes, and improving dealer engagement across 1,200+ users.

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SUCCESS STORY
A Global Machinery OEM

: Transforming After-Sales Service A globally operating packaging machinery manufacturer implemented a complete service solution using Sales Cloud, CPQ, and FSL — covering warranty management, service engineer allocation, timesheet automation, and FOC spare tracking, resulting in improved CSAT and faster payment cycles.

Transforming today's manufacturing companies into tomorrow's market leaders

We've partnered with some of India's leading manufacturing companies — from machinery OEMs and pipe manufacturers to cycle makers and solar energy firms — to implement cutting-edge Salesforce solutions that have revolutionized their distribution, field sales, and service operations.

Industry Image
SUCCESS STORY
World’s Largest Tractor Manufacturer

Revolutionizing Dealer Operations World’s largest Tractor and Farm Machinery manufacturer leveraged our DMS, Call Center, Marketing and Analytics solution to comprehensively transform its operations into a AI-powered solution that cut inefficiencies multi-fold

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SUCCESS STORY
One of India's Largest Cycle Manufacturers

Revolutionizing Dealer Operations A nationally renowned cycle manufacturer leveraged our Salesforce Sales & Service Cloud to implement a complete dealer onboarding, SFA, and DMS solution — enabling real-time secondary sales visibility and significantly improving field team efficiency across their pan-India distribution network.

Unlocking Value in Manufacturing with Connected Data & AI

Discover how manufacturing businesses can optimise operations, improve distribution visibility, and enhance service efficiency using AI-powered Salesforce solutions.

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Our Insights

Our experts share insights on improving manufacturing operations, optimising distribution networks, and leveraging technology to drive efficiency and growth.

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Optimising Field Sales with Automation

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Optimising Field Sales with Automation

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Enhancing Service Operations with Salesforce

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Optimising Manufacturing Operations with Data

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